Who’s got the power? A critical consideration of citizen participation in research

by: Anneliese Poetz, KT Manager, NeuroDevNet

It is common for KT activities to be limited to dissemination of KT products such as research summaries, infographics or research reports/articles. Sometimes these products are created without consulting the stakeholders who represent the intended target audience, and what is typically measured and reported on is the numbers of these products distributed.  Dissemination is necessary, but usually not sufficient, to create impacts from research.

The two main approaches to Knowledge Translation are end-of-grant (dissemination) and integrated Knowledge Translation (stakeholder engagement/consultation). The evidence on successful KT has demonstrated that iKT approaches are more successful at creating impact. When I think about iKT I am reminded of the topic of my PhD dissertation which focused on a process analysis of a stakeholder consultation approach for informing government decision-making.  One of the frameworks I cited in my literature review was Arnstein’s (1969) ladder of citizen participation in community decision-making within the context of the ‘broader power structures in society’.  Arnstein’s (1969) ladder of citizen participation ranges from one extreme to the other, at one end citizens have all the power and at the other end they have no power at all.  Citizen power is sub-divided into “citizen control, delegated power, and partnership” (citizens have all/greater power) while tokenism is represented as “placation, consultation, informing” and non-participation in community decision-making is referred to as “therapy and manipulation” (non-participation, no power).

Figure 1. Arnstein's ladder of citizen participation

Figure 1. Arnstein’s ladder of citizen participation

An iKT approach is important for maximizing the uptake and implementation of research, toward impact. Recently, I found myself wondering how Arnstein’s ladder of citizen participation could map onto a research decision-making context.  For example, when a researcher takes an iKT approach to their work, they inform their research questions, methodology, KT products (type, key messages, delivery method, etc), workshops and other activities (toward moving their research findings into uptake and implementation) by using information about their stakeholders’ needs as a result of careful observation (of stakeholders as well as the current state of society, industry, government etc.) and listening to stakeholders.  However, as the subject matter and research process expert, the Principal Investigator/researcher (has to) use discretion in terms of how, where, and why stakeholder input contributes to the overall design and execution of their research (assuming stakeholders are non-researchers).  In this way, it is unrealistic to expect that citizens/stakeholders should be given complete control.  Even if stakeholders are researchers themselves, the Principal Investigator (PI) of the project has obligations (for example) to the funder of their research to reasonably deliver what was promised in their initial grant proposal.  In this way, the PI can be viewed as having more power than their stakeholders in terms of the research process.

However, in order for planned KT activities to result in successful uptake, implementation and impact of research, stakeholders need to feel that: they have been heard and their input is valued; their (information and other) needs are being met by the research project; the KT product(s) created will be useful/helpful to them and/or their clients.  In this way, stakeholders have potentially tremendous influence over the PI’s ability to achieve change through their research output(s). Persuading successful partnership engages stakeholders so that research can, should (and will, if possible given their organization’s capabilities) be used in practice and policy.  Often, they must surmount potential barriers such as stakeholders’ experiential (and other) knowledge, values and job descriptions as well as political and financial restrictions.

According to Arnstein’s ladder taking an integrated approach to KT helps to shift the power from researchers toward stakeholders, and into the “partnership” stage during which both stakeholders and researchers (PIs) redistribute power.  Stakeholders become more open to using research in practice and PIs become more able (through understanding stakeholder needs) to make the necessary adjustments to their research and KT approaches to enable uptake and implementation by these stakeholders.

It is reasonable then to say that effective, integrated KT takes place at the “partnership” level of Arnstein’s ladder.

Webinar on social media for knowledge mobilization/Knowledge Translation

by: Anneliese Poetz, KT Manager, NeuroDevNet

This past week on Wednesday January 27, 2016 NeuroDevNet’s KT Core hosted a one hour interactive webinar entitled “Social Media for Knowledge Mobilization” featuring KT Core Lead, Dr. David Phipps. David has been blogging since 2008 and is active on Twitter and LinkedIn as well (@researchimpact 6,950 followers, ResearchImpact Linked In group 550 members, Mobilize This! blog www.researchimpact.ca/blog over 150,000 views from 149 countries).  This was an event offered to NeuroDevNet researchers and trainees, and drew 33 participants.  Topics covered included: the benefits of using social media, how to build a social media strategy, selecting which social media platforms to use, and how to name and design your profile.  The slides are available on the NeuroDevNet slideshare account:

For those who were unable to attend the live event, the recording is available on the NeuroDevNet YouTube Channel:

A link to the KT Core’s publication, the “Social Media Guide of Guides” was provided as a resource for those interested in learning more about how to use KT for dissemination and stakeholder engagement. The Social Media Guide of Guides is an annotated bibliography of the most relevant resources for researchers to learn how to use social media for professional purposes, and is arranged from beginner to advanced.

 The event evaluation (n=15) yielded very positive results. In sum:

-100% of respondents said they would use the knowledge they gained from the webinar

-On a scale from 0 (poor) -100 (Excellent), David was rated at an average of 93.3% as a presenter

-On a scale from 0 (poor) -100 (Excellent), David’s knowledge about the use of social media for knowledge translation was rated at an average of 94.07%

-Participants reported that on a scale of 0 (Not at all) -100 (A lot), their knowledge about the use of social media for KT has increased by an average of 70.27%

Participants said the best part of the webinar was:

“The interactive component (e.g. questions, polls)”

“David’s knowledge, presentation skills, and responses to questions”

“Providing the information online during the webinar but the file to download after to read further”

“Breaking down how to think of strategy and selecting the right tools to reach objectives”

“I found the entire presentation very helpful. I really benefitted from the portion on how to determine which social media avenues to pursue as well as how to increase traffic to your channel.”

When participants were asked about the things they learned in this webinar that they will apply/do, they said:

“Look at the guide of guides!”

“Streamline my use of social media for KT based on the suggestions.”

“Get on twitter. Make a plan.”

“Finding which channels have traffic and becoming active in the current conversation as opposed to waiting for people to find us.”

“Write a little more confidently on KT initiatives for funding applications.”

Requests for future webinar topics included (in no particular order):

– Intro to using twitter

– Specifics regarding research blogs, twitter, facebook page that is relevant to target audience including concrete examples of the use of some popular social media for dissemination

– Tips and tricks (e.g. optimal times during the day that you should post/tweet)

– Writing KT plans for grant applications: what to include and what to avoid

If you are a NeuroDevNet researcher or trainee and would like a consultation about the use of social media for knowledge mobilization/translation, or if you have a suggestion for a future webinar topic or tool (such as a guide) that we could create to help you in your work, please contact the KT Core.